One the most asked questions we’ve received time and time again is about the cost of a videographer or a video production shoot. Although a short and simple question, it can be a loaded question as there’s multiple factors that go into deciding a cost of a video shoot ranging from what type of content is needed (long form, short form, social media, TV commercial), location of shoot, project goals, etc.
When looking for a videographer, the type of gear that they use comes into play when deciding the cost as well. You can find people shooting on iPhones all the way to Hollywood grade cinema cameras, and will all yield different result and quality. Cameras, lighting, and audio can all range from different levels from entry level to professional grade and with that the cost can vary greatly too.
The average rate of a professional videographer in Southern California can charge anywhere from $50-$500 per hour. Although as stated previously, this cost can vary and change greatly based on different factors such as the videographer’s experience, portfolio, connections, equipment used, and intricacy of the project.
Ultimately the cost of a videographer depends on your goals, the customers you want to go after, and how much you’re willing to spend to compete on the highest level.